HOLLYWOOD AUTHENTIC

October 13, 2022

sean penn, hollywood authentic, cover, issue 1, greg williams, greg williams photography

You are looking at Hollywood Authentic, a project that is very dear to my heart, and one that has been gestating for the past 20 years.

Over that time I have developed a particular approach to my shoots, aiming to give people an insider’s perspective and the sense of an authentic, first-person interaction with my subjects.

There is a precedent here: back in the day, movie stars would allow photographers and writers into their world. A magazine like Life, in a window that spanned the 40 years from the ‘30s to the ‘70s, would regularly publish intimate profiles of the actors of the day. This type of journalism gave us so many of the iconic images we remember. And brought the magic of the dream factory to a wider audience.

greg williams, hollywood authentic, cover story, greg williams photography
Photograph by Gary Oldman

That’s what Hollywood Authentic is all about. It’s a love letter to the movie industry – and not only the one based in California. Our aim is to make you feel that you are breathing the same air as the artists.

The method, whether I’m on set or in someone’s house, is the same. Put them at their ease. No team, just my camera and video camera…

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Greg Williams, Founder, Hollywood Authentic